The scope of our recent study titled “Dried Honey Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Form (Powder and Granules), Category (Organic and Conventional), and Application (Food & Beverages, Personal Care, and Pharmaceuticals & Nutraceuticals)” includes the description of factors fueling the market growth, estimation and forecast of revenue, and identification of significant market players and their key developments. It also includes providing market share analysis.
The dried honey market is projected to reach US$ 1,253.44 million by 2028 from US$ 723.18 million in 2021. It is expected to grow at a CAGR of 8.2% from 2021 to 2028.
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Based on form, the dried honey market is segmented into powder and granules. The powder segment held a significant market share in 2020. Powdered honey is a dehydrated form of natural honey with less than 2% of the liquid content of the standard liquid form. The powder form is dehydrated, which leads to a significantly longer shelf life and is more suitable for use in various recipes. Thus, despite the fact that it may not have the same nutritional benefits as raw honey, powder honey is considered a better alternative for baking. It can be added to a cup of tea, coffee, or green tea, and it is preferable over artificial sweeteners.
Impact of COVID-19 Pandemic on Dried Honey Market
The COVID-19 pandemic has negatively impacted various industries due to lockdowns, travel bans, manufacturing shutdowns, and supply shortages. The food and beverages industry faced operational difficulties due to supply chain disruptions, and labor and raw material shortages. However, as the governments of various countries introduced relaxation in social restrictions and accelerated vaccination drives, the food and beverage industry is recovering from its losses. Moreover, an increased inclination toward having healthy and immunity-boosting food and beverages during the COVID-19 outbreak is boosting the growth of the dried honey market.
The report segments the dried honey market as follows:
Based on form, the dried honey market is segmented into powder and granules. Based on category, the market is segmented into organic and conventional. Based on the application, the market is segmented into food & beverages, personal care, and pharmaceuticals and nutraceuticals. Based on geography, the dried honey market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East and Africa (MEA), and South and Central America (SAM).
Increasing Consumer Inclination Towards Wellness and Organic Products is Expected to Boost Market Growth
Consumers are highly concerned about the food they consume. They are paying more attention to the product labels and the ingredients used in processed food products. Organic food products are becoming increasingly popular, owing to their perceived health benefits. Ingredients in organic products come from organically certified farms that follow strict farming practices. Organic products are free of pesticides, chemical fertilizers, and genetically modified organisms (GMOs) that increase their appeal among consumers, who are ready to pay high prices for them. The rising popularity of organic and all-natural products opens profitable growth opportunities for natural sweeteners, such as dried honey. Manufacturers offer organic dried honey produced using pollen from organically grown plants, and the bees are not treated with chemical miticides. Furthermore, clean-label food products are gaining huge traction among consumers. These products contain 100% natural and simple ingredients. Thus, the growing preference for organic and all-natural food products is expected to provide lucrative opportunities for the dried honey market in the coming years.
A few players operating in the Dried Honey market are Best Ground International; ASR GROUP; Hoosier Hill Farm; Associated British Foods plc; Norevo; Specialty Products and Technology, Inc.; Spice Alliance, LCC; SWEET HARVEST FOODS; ADM among few others.
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