The market was valued at US$ 196.56 million in 2018 and is anticipated to reach US$ 397.78 million by 2027; it is expected to grow at a CAGR of 8.3% from 2019 to 2027. This is according to our most recent market study, “Global Greens Powder Market Forecast to 2027 – COVID-19 Impact and Global Analysis – by Product (Fermented Greens, Marine Sources, Grasses Sourced, Others), Sales Channel (Online Sales, Offline Sales), and The study identifies significant market growth drivers and prominent companies, as well as their recent industry developments.
One of the factors driving the need for greens powder is the rise in demand for such powdered nutritional supplements among the elderly population as well as the increased awareness of preventative healthcare. Additionally, there is a growing trend toward weight loss among individuals of all ages, which has led to an increase in the market for weight management goods like fat burners and weight loss supplements in recent years.
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The market for greens powder is divided into segments based on product, including fermented greens, marine sources, grasses, and others. The segment of fermented greens, which accounted for a sizeable portion of the worldwide greens powder market in 2018, is anticipated to expand at the greatest CAGR throughout the course of the forecast year. Organic fruit, vegetable, and herb mixtures can be found in fermented greens. A special food supplement known as fermented greens powder uses the power of natural fermentation to deliver a wide range of extremely accessible proteins and minerals in a single, practical form. An excellent source of nutrients that enhance gut and digestive health is found in fermented greens. They also aid in controlling weight and blood sugar levels. They also increase vitality and enhance psychological health. They are incredibly rich in antioxidants, many of which are difficult to find in other foods. These antioxidants are crucial for improving the health of cells, bones, eyes, hearts, brains, and cognitive functions. In addition, the fermented greens powders are low-glycemic stevia-sweetened, vegan-friendly, gluten-free, dairy-free, and non-GMO. Additionally, it incorporates natural organic flavours, making it a recommended diet for customers who care about their health.
Athletic Greens; Garden of Life; Greens First-Wellness Watchers Global; LLC; MacroLife Naturals, Inc.; Naturo Sciences; Nested Naturals Inc.; Iovate Health Sciences International Inc.; Vega; Vibrant Health; and Vital are among the well-established players in the global greens powdermarket.
The COVID-19 epidemic started in Wuhan (China) in December 2019, and it has since quickly spread throughout the world. Lockdowns, travel restrictions, and company closures caused by COVID-19 have had an impact on the economy and industries of many different nations. One of the primary industries facing substantial disruptions as a result of this outbreak is the global food and beverage sector. Examples include supply chain breakdowns, factory outages due to lockdown, and office closures. China, for instance, is the world’s manufacturing hub and the biggest provider of raw materials to several industries. The lockdown of numerous companies and plants in important areas like North America and Asia Pacific is having an adverse effect on production, delivery schedules, and sales of various products.
The Report Includes the Segmentation of the Global Greens Powder Market as Follows:
By Product
- Fermented Greens
- Marine Sources
- Grasses Sourced
- Others
By Sales Channel
- Online
- Offline
By Geography
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- France
- Italy
- UK
- Russia
- Rest of Europe
- Asia Pacific (APAC)
- Australia
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
- Middle East and Africa (MEA)
- South Africa
- Saudi Arabia
- UAE
- Rest of Middle East and Africa
- South America
- Brazil
- Argentina
- Rest of South America
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